From a foundation of achievement in computer science and engineering, to fulfilling the digital marketing aspirations of businesses, Vera is a uniquely talented Executive, Mentor and Advisor on all aspects of Digital Transformation.
Over the last 25+ years, Vera applied her agile engineering mind-set and strong motivation to supportive studies in business, leadership, marketing and technology. Vera focused her skill and considerable aptitude to fulfill roles in leading organizations pioneering embedded cutting edge technologies into new business models for the achievement of digital transformation goals. At Epsilon (a global marketing company now part of Publicis Groupe) Vera developed, led and oversaw digital technology projects and teams for over 10 years. Reflecting her impressive capacity to grasp both the technical fundamentals as well as the business impacts of the evolving suite of innovative digital marketing technologies, steered Vera to Salesforce where she served as Lead for Marketing Cloud Canada team, followed by General Manager for BizTech Canada and later to MediaMonks where she currently serves as regional Vice-President Solutions, Americas.
Vera is a motivated leader who challenges, guides and mentors teams to achieve beyond expectations to yield business growth, profitability and highly satisfied customer scores. Vera served on the board of directors of the Toronto Chapter of the Project Management Institute and the John G. Althouse Before & After School and generously volunteered at the Cherie Blair Foundation for Women in Business, JA Canada, Bruce Trail Conservancy and the Martech Council of the Canadian Marketing Association.